I was never a morning workout guy. I always wanted to be one. Then work got busier, and then we had a kid, and the maths got simple. Training early stopped being the best time and started being the only time — the one part of the day nobody else had claimed yet.
Everyone I know who trains at 6am says the same thing: it still sucks. They do it anyway, because it's the only hour that's theirs.
And every one of those mornings ends at the same fork. Train on an empty stomach, or get up even earlier, eat, and train on a full one. At 5:30am, neither is much of a choice.
That's what we're building for. One scoop, cold water, twenty seconds, out the door — so that fork stops being a fork.
We're finishing regulatory work with Health Canada now. The waitlist gets the launch date before anyone else.